2019 - Front-end development

ICC Brazil

Founded in 1992, ICC was born rooted in yeast additives. Over the years, they have become a company dedicated to innovative solutions aiming at performance, health and food safety. The recognition of ICC technology and quality is translated into exports to around 180 customers among more than 50 countries.

Products line and custom product page

One of the big challenges in this site was to develop a categorization of products of three levels, so that it could be customized by the client using the admin panel (using WordPress custom post types and taxonomies).

  • Platform

  • Year

  • Agency

In addition, the product page has custom fields defined via requirements analysis, and additional fields that can also be customized by the customer. Coupled with these challenges, in development I also had to think about the issue of the website being accessible in four languages (Portuguese, English, Spanish and Chinese), always remembering that all content in these languages could be easily changed by the client in the WordPress panel.


I chose to use the qTranslate-X plugin, which lets you write unique content for each language, and also has some useful functions to check the user’s language in the backend of the site.


In the end, I was happy to reach all the goals and challenges that the project presented. These challenges have brought me learning to develop projects of this type (and even more complex), more easily.